{"id":307,"date":"2025-08-14T03:15:57","date_gmt":"2025-08-14T03:15:57","guid":{"rendered":"https:\/\/www.way.com\/news\/?p=307"},"modified":"2025-08-20T04:56:00","modified_gmt":"2025-08-20T04:56:00","slug":"way-roadside-helps-harbor-insurance-see-boosts-in-revenue-and-customer-satisfaction","status":"publish","type":"post","link":"https:\/\/www.way.com\/news\/way-roadside-helps-harbor-insurance-see-boosts-in-revenue-and-customer-satisfaction\/","title":{"rendered":"Way Roadside Helps Harbor Insurance See Boosts in Revenue and Customer Satisfaction"},"content":{"rendered":"<p><span class=\"legendSpanClass\"><span class=\"xn-location\">FREMONT, Calif.<\/span><\/span>,\u00a0<span class=\"legendSpanClass\"><span class=\"xn-chron\">Aug. 14, 2025<\/span><\/span>\u00a0\/PRNewswire\/ &#8212; Harbor Insurance has significantly improved its customer experience and business performance by partnering with Way, a modern provider of roadside and automotive benefits. The shift came after years of friction and low engagement with a legacy roadside provider, which had led to frequent complaints and weak usage among policyholders.<\/p>\n<p>Since integrating with Way&#8217;s roadside solution, Harbor has seen a marked drop in service-related complaints, increased policyholder satisfaction, and stronger revenue through add-on product attachment.<\/p>\n<p>&#8220;Partnering with Way has boosted customer satisfaction and eliminated complaints we had with our previous Roadside provider,&#8221; said\u00a0<b><span class=\"xn-person\">Hayden McCalman<\/span><\/b>, CEO of Harbor Insurance. &#8220;Customers like tracking their tow trucks in the app, and our agents find it easy to offer Way+. Attachment rates have gone up. Overall, it&#8217;s been a great partnership with better retention, strong conversion, and a seamless experience for both our team and our customers.&#8221;<\/p>\n<p>Harbor&#8217;s shift to Way was driven by a desire for more than just a vendor\u2014they needed a partner that could deliver real consumer value while reducing operational complexity. Way helped provide:<\/p>\n<ul type=\"disc\">\n<li><b>Lower complaint volume<\/b>\u00a0through improved service and visibility<\/li>\n<li><b>Mobile-first features<\/b>\u00a0like app-based tow tracking<\/li>\n<li><b>Greater agent success<\/b>\u00a0with a more compelling value proposition<\/li>\n<li><b>Increased revenue<\/b>\u00a0from higher attachment rates and retention<\/li>\n<\/ul>\n<p>Way&#8217;s platform offers policyholders access to nationwide roadside assistance and everyday driver perks\u2014such as savings on gas, car washes, and parking\u2014all accessible through a single, streamlined experience.<\/p>\n<p>&#8220;Our mission is to help insurers deliver everyday value to customers in ways that drive loyalty and results,&#8221; said\u00a0<span class=\"xn-person\">Amanda Wagoner<\/span>, Director of Operations at Way. &#8220;This partnership with Harbor shows what&#8217;s possible when tech, service, and customer experience align.&#8221;<\/p>\n<p>If you&#8217;re interested in learning more about Way&#8217;s Roadside program and Way+, please contact Way at\u00a0<a href=\"mailto:business@way.com\" target=\"_blank\" rel=\"nofollow noopener\">business@way.com<\/a>.<\/p>\n<p><b>About Harbor Insurance Company<\/b><\/p>\n<p>Harbor Insurance Company is a trusted non-standard provider of auto insurance solutions, committed to protecting drivers with reliable coverage and exceptional service. Founded in 1993, we serve customers across\u00a0<span class=\"xn-location\">Oklahoma<\/span>, focusing on affordability, transparency, and personalized care. Whether you&#8217;re seeking basic liability coverage or comprehensive protection, Harbor Insurance Company offers flexible plans designed to fit your needs and budget. Backed by experienced agents and a seamless digital experience, we make getting and managing your car insurance simple and stress-free. We are Oklahomans servicing\u00a0<span class=\"xn-location\">Oklahoma<\/span>. At Harbor Insurance Company, your peace of mind is our priority\u2014on the road and beyond.<\/p>\n<p><b>About Way\u00a0<\/b><\/p>\n<p><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4488136-1&amp;h=2910306137&amp;u=http%3A%2F%2Fwww.way.com%2Fbusiness%3Futm_source%3Dprnewswire%26utm_medium%3Dpress_release%26utm_campaign%3DHarborPressRelease_Aug2025%26utm_content%3Dbusinesshomepage%26utm_term%3D8.13.25&amp;a=Way.com\" target=\"_blank\" rel=\"nofollow noopener\">Way.com<\/a>\u00a0is the leading FinTech platform for car ownership, trusted by over 9 million drivers across the U.S. As the #1 car services platform, Way delivers a seamless, tech-powered experience and enables consumers to protect their vehicles and finances with the best rates, cashback, and savings\u2014bringing true peace of mind to every stage of car ownership.<\/p>\n<p>We proudly partner with a wide range of industries\u2014from finance and automotive to service sectors\u2014including credit unions, banks, FinTech companies, F&amp;I distributors, OEMs, digital disruptors, employers, parking operators, roadside providers, car washes, and auto repair shops. Together, we create new revenue streams, expand market reach, and deliver exceptional value to today&#8217;s connected car owner.<\/p>\n<p>Media Contact:<\/p>\n<p><a href=\"mailto:aileen.aquino@way.com\" target=\"_blank\" rel=\"nofollow noopener\">aileen.aquino@way.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>FREMONT, Calif.,\u00a0Aug. 14, 2025\u00a0\/PRNewswire\/ &#8212; Harbor Insurance has significantly improved its customer experience and business performance by partnering with Way, a modern provider of roadside and automotive benefits. The shift came after years of friction and low engagement with a legacy roadside provider, which had led to frequent complaints and weak usage among policyholders. Since&hellip; <a class=\"more-link\" href=\"https:\/\/www.way.com\/news\/way-roadside-helps-harbor-insurance-see-boosts-in-revenue-and-customer-satisfaction\/\">Continue reading <span class=\"screen-reader-text\">Way Roadside Helps Harbor Insurance See Boosts in Revenue and Customer Satisfaction<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":309,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-307","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-way-in-the-news","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Way Roadside Helps Harbor Insurance See Boosts in Revenue and Customer Satisfaction - Press<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.way.com\/news\/way-roadside-helps-harbor-insurance-see-boosts-in-revenue-and-customer-satisfaction\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Way Roadside Helps Harbor Insurance See Boosts in Revenue and Customer Satisfaction - Press\" \/>\n<meta property=\"og:description\" content=\"FREMONT, Calif.,\u00a0Aug. 14, 2025\u00a0\/PRNewswire\/ &#8212; Harbor Insurance has significantly improved its customer experience and business performance by partnering with Way, a modern provider of roadside and automotive benefits. 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