{"id":344,"date":"2024-05-04T06:41:05","date_gmt":"2024-05-04T06:41:05","guid":{"rendered":"https:\/\/www.way.com\/news\/?p=344"},"modified":"2025-09-08T07:05:07","modified_gmt":"2025-09-08T07:05:07","slug":"bhumi-bhutani-featured-in-observer-on-fords-self-driving-vision","status":"publish","type":"post","link":"https:\/\/www.way.com\/news\/bhumi-bhutani-featured-in-observer-on-fords-self-driving-vision\/","title":{"rendered":"Bhumi Bhutani Featured in Observer on Ford\u2019s Self-Driving Vision"},"content":{"rendered":"<p data-start=\"228\" data-end=\"462\">As Ford announced the reopening of Michigan Central Station and CEO Jim Farley predicted the company is only a few years away from level 3 autonomous driving, Observer sought outside perspectives on what this means for the industry.<\/p>\n<p data-start=\"464\" data-end=\"514\">Bhumi Bhutani, co-founder of Way, told Observer:<\/p>\n<blockquote data-start=\"515\" data-end=\"646\">\n<p data-start=\"517\" data-end=\"646\">\u201cWith the financial challenges hitting auto manufacturers this past year, Ford, like others, is establishing a fresh position.\u201d<\/p>\n<\/blockquote>\n<p data-start=\"648\" data-end=\"850\">She noted that Farley\u2019s interest in subscription revenue through autonomy mirrors Tesla\u2019s approach with Autopilot and FSD, signaling how automakers may evolve business models alongside new technology.<\/p>\n<p data-start=\"852\" data-end=\"868\"><strong data-start=\"852\" data-end=\"866\">Read more:<\/strong><\/p>\n<ul data-start=\"869\" data-end=\"1001\">\n<li data-start=\"869\" data-end=\"1001\">\n<p data-start=\"871\" data-end=\"1001\"><a class=\"decorated-link\" href=\"https:\/\/observer.com\/2024\/06\/ford-ceo-jim-farley-self-driving-prediction\/\" target=\"_new\" rel=\"noopener\" data-start=\"871\" data-end=\"999\">Observer \u2013 Ford CEO Jim Farley on Self-Driving Cars<\/a><\/p>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>As Ford announced the reopening of Michigan Central Station and CEO Jim Farley predicted the company is only a few years away from level 3 autonomous driving, Observer sought outside perspectives on what this means for the industry. Bhumi Bhutani, co-founder of Way, told Observer: \u201cWith the financial challenges hitting auto manufacturers this past year,&hellip; <a class=\"more-link\" href=\"https:\/\/www.way.com\/news\/bhumi-bhutani-featured-in-observer-on-fords-self-driving-vision\/\">Continue reading <span class=\"screen-reader-text\">Bhumi Bhutani Featured in Observer on Ford\u2019s Self-Driving Vision<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":312,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-344","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-way-in-the-news","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bhumi Bhutani Featured in Observer on Ford\u2019s Self-Driving Vision - Press<\/title>\n<meta name=\"description\" content=\"Way co-founder Bhumi Bhutani tells Observer how Ford is repositioning as it pursues self-driving revenue.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.way.com\/news\/bhumi-bhutani-featured-in-observer-on-fords-self-driving-vision\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bhumi Bhutani Featured in Observer on Ford\u2019s Self-Driving Vision - 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