{"id":426,"date":"2026-04-13T03:54:28","date_gmt":"2026-04-13T03:54:28","guid":{"rendered":"https:\/\/www.way.com\/news\/?p=426"},"modified":"2026-04-13T03:58:03","modified_gmt":"2026-04-13T03:58:03","slug":"way-now-offers-wayplus-to-pheple-fcu-members","status":"publish","type":"post","link":"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/","title":{"rendered":"Way now offers Way+ to Pheple FCU members as part of IWS Vehicle Service Agreement, providing added peace of mind around the cost of vehicle ownership"},"content":{"rendered":"<div class=\"bw-release-body ui-kit-press-release-body ui-kit-press-release__body\">\n<div id=\"bw-release-story\" class=\"press-release ui-kit-press-release-content overflow-hidden bw-release-story ui-kit-press-release-body__story mt-6 lg:mt-10 font-oxygen text-base font-normal leading-[1.5em] lg:text-xl lg:leading-[1.6em]\">\n<p>SAN FRANCISCO&#8211;(<a href=\"https:\/\/www.businesswire.com\/\" target=\"_blank\" rel=\"noopener\">BUSINESS WIRE<\/a>)&#8211;<a href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.way.com%2Fbusiness&amp;esheet=54488404&amp;newsitemid=20260409847886&amp;lan=en-US&amp;anchor=Way.com&amp;index=1&amp;md5=907a1d93021e9957f9b1fe31970b916e\" target=\"_blank\" rel=\"nofollow noopener\" shape=\"rect\">Way.com<\/a>, the nation\u2019s leading auto services platform, today announced that its partners, IWS, a leading provider of Vehicle Service Agreements, and Pheple Federal Credit Union (Pheple FCU), has begun including Way+ as part of IWS\u2019 Vehicle Service Agreement (VSA) offering. This enhancement expands the overall value of IWS\u2019 auto protection solutions for Pheple FCU members.<\/p>\n<p id=\"pull-quote\" class=\"font-figtree text-lg lg:text-[24px] leading-6 lg:leading-[38px]\">Partnering with IWS to bring Way+ to our members is a natural extension of our commitment to \u2018People Helping People.\u2019 We\u2019re always looking for meaningful ways to deliver value beyond traditional financial services&#8230;&#8221;<\/p>\n<p>Through this partnership, Pheple FCU members gain access to enhanced auto protection powered by IWS and Way. The offering is designed to provide greater peace of mind, flexibility, and confidence throughout the vehicle ownership experience.<\/p>\n<p>\u201cThis partnership reflects our shared commitment to delivering innovative, member-focused solutions,\u201d said Eric Wikander, President of IWS. \u201cBy working with Pheple FCU and Way, we\u2019re helping credit union members protect one of their most important investments while elevating the overall member experience.\u201d<\/p>\n<p>Way+ is designed to help credit unions grow non\u2011deposit, non\u2011interest income (NDNII) while improving member retention and satisfaction.<\/p>\n<p>\u201cWay+ lets credit unions monetize the full lifecycle of car ownership, not just the loan,\u201d said Adam Hardt, VP of Way+ at Way. \u201cBy packaging everyday savings with trusted protections like GAP and VSA, we\u2019re creating a member\u2011first value prop that also drives durable, non\u2011interest income for our partners.\u201d<\/p>\n<p>\u201cPartnering with IWS to bring Way+ to our members is a natural extension of our commitment to \u2018People Helping People.\u2019 We\u2019re always looking for meaningful ways to deliver value beyond traditional financial services, and this enhancement gives our members added confidence and peace of mind throughout their vehicle ownership journey,\u201d stated Kelly Beam, Chief Lending Officer at Pheple FCU.<\/p>\n<p>The attachment of Way+ to VSA offerings highlights Way\u2019s commitment to helping companies innovate auto loan offerings, boost member engagement and increase revenue. The agreement also underscores IWS\u2019s continued growth within the credit union space and its focus on strategic partnerships that enhance member value through innovative automotive solutions.<\/p>\n<p><b>About\u00a0<\/b><a href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.way.com%2Fbusiness&amp;esheet=54488404&amp;newsitemid=20260409847886&amp;lan=en-US&amp;anchor=Way.com&amp;index=2&amp;md5=9087368d4956144aa13613fa71bc0403\" target=\"_blank\" rel=\"nofollow noopener\" shape=\"rect\"><b>Way.com<\/b><\/a><\/p>\n<p><a href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.way.com%2Fbusiness&amp;esheet=54488404&amp;newsitemid=20260409847886&amp;lan=en-US&amp;anchor=Way.com&amp;index=3&amp;md5=7705777b6bf04244cf0120dfab8e638b\" target=\"_blank\" rel=\"nofollow noopener\" shape=\"rect\">Way.com<\/a>\u00a0is the leading software and tech-enabled services platform for auto ownership, trusted by over 9 million operators and owners across the U.S. As the #1 auto services platform, Way delivers a seamless, tech-powered experience and enables enterprises and consumers to protect their vehicles and finances with the best rates, cashback, and savings, bringing true peace of mind to every stage of car ownership.<\/p>\n<p>We proudly partner with a wide range of industries from finance and automotive to service sectors, including credit unions, banks, FinTech companies, F&amp;I distributors, OEMs, digital disruptors, employers, parking operators, roadside providers, car washes, and auto repair shops. Together, we create new revenue streams, expand market reach, and deliver exceptional value to enterprises and consumers.<\/p>\n<p><b>About IWS<\/b><\/p>\n<p>IWS is a nationally recognized provider of auto warranty solutions, protecting credit union members for over 30 years. Our solutions include: Vehicle Service Agreements (VSA), Mechanical Breakdown Insurance (MBI), Guaranteed Asset Protection (GAP), and Appearance Protection (RestoraGuard). We work exclusively with credit unions, understanding the credit union movement and dedication to members. Being a leading provider of auto protection products, IWS offers peace of mind to credit union members from unexpected high-cost auto repairs; while offering substantial non-interest, revenue enhancing opportunities for the credit union. We pride ourselves with best-in-class service, sales, and training, before during, and after the sale.\u00a0<i>People first. Products that work.<\/i>\u00a0Learn more at\u00a0<a href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.iwsgroup.com&amp;esheet=54488404&amp;newsitemid=20260409847886&amp;lan=en-US&amp;anchor=www.iwsgroup.com.&amp;index=4&amp;md5=c4caf3532151d3623dc07302677c2b12\" target=\"_blank\" rel=\"nofollow noopener\" shape=\"rect\">www.iwsgroup.com.<\/a><\/p>\n<p><b>About Pheple Federal Credit Union<\/b><\/p>\n<p>At Pheple Federal Credit Union, we are rooted in the principle of &#8220;People Helping People,&#8221; and have been committed to the financial well-being of our community since 1951. Originally founded as Bellco Employees Federal Credit Union, we have grown and evolved, consistently expanding our services while staying true to our core values.<\/p>\n<p>Our mission is to improve the financial well-being of our community by empowering members through financial literacy and personalized support. As we proudly serve Allegheny, Armstrong, Fayette, Washington, and Westmoreland Counties, we remain dedicated to fostering a supportive environment for everyone, including our members, employees, and the broader community.<\/p>\n<\/div>\n<\/div>\n<div class=\"ui-kit-press-release-contacts ui-kit-press-release__contacts mt-6\">\n<h2 class=\"block font-figtree whitespace-pre-line [&amp;_a]:underline [&amp;_a]:decoration-tertiaryBright [&amp;_a:hover]:no-underline text-primary [&amp;_a]:text-primary text-2xl leading-[1.27em] lg:leading-[1.45em] font-semibold ui-kit-press-release-contacts__headline\">Contacts<\/h2>\n<div id=\"bw-release-contact-1\" class=\"press-release ui-kit-press-release-content overflow-hidden ui-kit-press-release-contacts__content font-oxygen text-base font-normal [&amp;_a]:underline [&amp;_a:hover]:no-underline [&amp;_a]:truncate [&amp;_a]:inline-block [&amp;_a]:max-w-full [&amp;_a]:!pr-0.5 [&amp;_a]:align-bottom [&amp;_p:not(:last-child)]:mb-10 leading-[1.625em]\">\n<p><b>Media Contact<\/b><br \/>\nAileen Aquino at\u00a0<a href=\"mailto:aileen.aquino@way.com\" target=\"_blank\" rel=\"nofollow noopener\">aileen.aquino@way.com<\/a><\/p>\n<\/div>\n<\/div>\n<div class=\"ui-kit-tags container py-6 ui-kit-press-release__industries !px-0 !pb-0\" dir=\"ltr\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211;Way.com, the nation\u2019s leading auto services platform, today announced that its partners, IWS, a leading provider of Vehicle Service Agreements, and Pheple Federal Credit Union (Pheple FCU), has begun including Way+ as part of IWS\u2019 Vehicle Service Agreement (VSA) offering. This enhancement expands the overall value of IWS\u2019 auto protection solutions for Pheple&hellip; <a class=\"more-link\" href=\"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/\">Continue reading <span class=\"screen-reader-text\">Way now offers Way+ to Pheple FCU members as part of IWS Vehicle Service Agreement, providing added peace of mind around the cost of vehicle ownership<\/span><\/a><\/p>\n","protected":false},"author":7,"featured_media":428,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-way-in-the-news","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Way now offers Way+ to Pheple FCU members as part of IWS Vehicle Service Agreement, providing added peace of mind around the cost of vehicle ownership - Press<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Way now offers Way+ to Pheple FCU members as part of IWS Vehicle Service Agreement, providing added peace of mind around the cost of vehicle ownership - Press\" \/>\n<meta property=\"og:description\" content=\"SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211;Way.com, the nation\u2019s leading auto services platform, today announced that its partners, IWS, a leading provider of Vehicle Service Agreements, and Pheple Federal Credit Union (Pheple FCU), has begun including Way+ as part of IWS\u2019 Vehicle Service Agreement (VSA) offering. 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This enhancement expands the overall value of IWS\u2019 auto protection solutions for Pheple&hellip; Continue reading Way now offers Way+ to Pheple FCU members as part of IWS Vehicle Service Agreement, providing added peace of mind around the cost of vehicle ownership","og_url":"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/","og_site_name":"Press","article_published_time":"2026-04-13T03:54:28+00:00","article_modified_time":"2026-04-13T03:58:03+00:00","og_image":[{"width":800,"height":419,"url":"https:\/\/news.way.com\/wp-content\/uploads\/2026\/04\/IWS-Way-Pheple_LinkedIn.jpg","type":"image\/jpeg"}],"author":"Rylie Sullivan","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Rylie Sullivan","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/#article","isPartOf":{"@id":"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/"},"author":{"name":"Rylie Sullivan","@id":"https:\/\/www.way.com\/news\/#\/schema\/person\/945857f07629395efde9617e018d65a6"},"headline":"Way now offers Way+ to Pheple FCU members as part of IWS Vehicle Service Agreement, providing added peace of mind around the cost of vehicle ownership","datePublished":"2026-04-13T03:54:28+00:00","dateModified":"2026-04-13T03:58:03+00:00","mainEntityOfPage":{"@id":"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/"},"wordCount":733,"commentCount":0,"publisher":{"@id":"https:\/\/www.way.com\/news\/#organization"},"image":{"@id":"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/#primaryimage"},"thumbnailUrl":"https:\/\/news.way.com\/wp-content\/uploads\/2026\/04\/IWS-Way-Pheple_LinkedIn.jpg","articleSection":["Way in the News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/","url":"https:\/\/www.way.com\/news\/way-now-offers-wayplus-to-pheple-fcu-members\/","name":"Way now offers Way+ to Pheple FCU members as part of IWS Vehicle Service Agreement, providing added peace of mind around the cost of vehicle ownership - 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