{"id":531,"date":"2026-08-13T16:30:09","date_gmt":"2026-08-13T16:30:09","guid":{"rendered":"https:\/\/www.way.com\/news\/?p=531"},"modified":"2026-08-13T16:30:09","modified_gmt":"2026-08-13T16:30:09","slug":"amac-smarter-roadside-option-liberty-lane-powered-by-way-advantage","status":"publish","type":"post","link":"https:\/\/www.way.com\/news\/amac-smarter-roadside-option-liberty-lane-powered-by-way-advantage\/","title":{"rendered":"For AMAC&#8217;s Two Million Members, There&#8217;s Now a Smarter Roadside Option: Liberty Lane Powered by Way Advantage Is More Than a Tow. It&#8217;s a Retention Engine."},"content":{"rendered":"<blockquote><p><i><span data-contrast=\"auto\">America&#8217;s leading advocacy organization for Americans 50+ expands its member benefits with a fully reimagined roadside assistance program built on Way&#8217;s nationwide network and powered by the Way Advantage app.<\/span><\/i><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><\/blockquote>\n<p><span data-ccp-props=\"{}\">\u00a0<\/span><b><span data-contrast=\"auto\">FREMONT, CA \/ BOHEMIA, NY <\/span><\/b><b><span data-contrast=\"none\">[Date]<\/span><\/b><br \/>\n<span data-contrast=\"auto\">Way.com (Way), the nation&#8217;s leading auto services platform, and the Association of Mature American Citizens (AMAC), <\/span><span data-contrast=\"none\">proudly<\/span><span data-contrast=\"auto\"> announce the launch of Liberty Lane Roadside &#8211; a new, member-exclusive roadside assistance and auto benefits program purpose-built for AMAC&#8217;s community of 2 million members across the United States.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Liberty Lane marks a significant evolution in how AMAC delivers value to its members \u2014 pairing the dependability of 24\/7 roadside coverage with the breadth of Way&#8217;s auto super app, which gives drivers access to gas savings, parking discounts, car wash benefits, EV charging locations, and more, all in one <\/span><span data-contrast=\"none\">digital destination.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">&#8220;AMAC members expect more than a toll-free tow number,&#8221; said David Weber, President at AMAC. &#8220;Liberty Lane gives them a simply experience, a trusted team when they need it most on the road, plus everyday savings they can use whether they&#8217;re at the pump, in a parking garage, or planning a road trip. We designed this from the ground up with our members in mind, and partnering with Way was central to making that possible.&#8221;<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><span data-contrast=\"none\">A Program Built for the Road Ahead<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Liberty Lane offers two membership tiers &#8211; a Basic Plan at $<\/span><span data-contrast=\"auto\">72\/year and a Premier Plan at $99\/year<\/span><span data-contrast=\"auto\"> &#8211; both providing 24\/7 roadside services including towing, flat tire service, battery jump starts, fuel delivery, and lockout assistance, for all household residents. Both plans include a complimentary car wash benefit as well as access to the full suite of Way Advantage app perks: up to $0.25\/gallon in gas savings, 10% off parking, maintenance and repair discounts, an unlimited mechanics hotline, and an annual 100-point vehicle inspection.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The Premier Plan goes further, extending free towing up to 100 miles, adding auto glass coverage up to $100, and introducing tire coverage reimbursement &#8211; a new benefit that helps members manage one of the most common and unexpected costs of car ownership.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\"> &#8220;AMAC members are discerning. They&#8217;ve seen enough to know the difference between a benefit that looks good on paper and one that actually delivers. Liberty Lane with Way Advantage isn&#8217;t just a roadside plan; it&#8217;s a whole-life car ownership benefit, delivered through an app experience that&#8217;s easy to use.&#8221; said Adam Hardt, Vice President, Way Advantage at Way.com.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h2><span data-ccp-props=\"{}\">\u00a0<\/span><span data-contrast=\"none\">A Network Drivers Can Count On<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Liberty Lane is backed by Way&#8217;s network of over 35,000 local service providers, covering every ZIP code in the United States &#8211; a network that consistently earns a 4.7 out of 5-star customer satisfaction rating and is trusted by 10 million drivers nationwide. Members can request help through the Way Advantage mobile app or reach Liberty Lane&#8217;s dedicated U.S.-based dispatch team at (888) 410-7007, available 24 hours a day, 365 days a year.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Liberty Lane is available now at <\/span><a href=\"https:\/\/www.libertylane.com\/\"><span data-contrast=\"none\">libertylane.com<\/span><\/a><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3 aria-level=\"3\"><span data-contrast=\"none\">About AMAC<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Guided by the vision of our nation\u2019s Founders, AMAC is committed to enriching the lives of all Americans by fiercely defending and upholding the inalienable rights enshrined in our Constitution. AMAC provides exceptional benefits and services, coupled with trustworthy news and information, to deliver unparalleled value to members.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3 aria-level=\"3\"><span data-contrast=\"none\">About Way.com<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h3>\n<p><a href=\"https:\/\/www.way.com\/\"><span data-contrast=\"none\">Way.com<\/span><\/a><span data-contrast=\"auto\"> is the leading FinTech platform for car ownership, trusted by over <\/span><span data-contrast=\"none\">10 <\/span><span data-contrast=\"auto\">million drivers across the U.S. As the #1 car services platform, Way delivers a seamless, tech-powered experience that enables consumers to protect their vehicles and finances with the best rates, cashback, and savings \u2014 bringing true peace of mind to every stage of car ownership.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Way proudly partners with a broad range of organizations \u2014 from credit unions and insurers to OEMs, parking operators, employers, and roadside brands to create new revenue streams, expand market reach, and deliver exceptional value to today&#8217;s connected car owners.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Learn more at way.com\/business or download the Way app on iOS and Android.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Media Contacts:<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Way.com<\/span><\/b><span data-contrast=\"auto\"> Press Inquiries <\/span><a href=\"mailto:business@way.com\"><span data-contrast=\"none\">business@way.com<\/span><\/a><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Liberty Lane Roadside \/ AMAC<\/span><\/b> <span data-contrast=\"auto\">Kurt Meyer <\/span><a href=\"mailto:kmeyer@amac.us\"><span data-contrast=\"none\">kmeyer@amac.us<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>America&#8217;s leading advocacy organization for Americans 50+ expands its member benefits with a fully reimagined roadside assistance program built on Way&#8217;s nationwide network and powered by the Way Advantage app.\u00a0 \u00a0FREMONT, CA \/ BOHEMIA, NY [Date] Way.com (Way), the nation&#8217;s leading auto services platform, and the Association of Mature American Citizens (AMAC), proudly announce the&hellip; <a class=\"more-link\" href=\"https:\/\/www.way.com\/news\/amac-smarter-roadside-option-liberty-lane-powered-by-way-advantage\/\">Continue reading <span class=\"screen-reader-text\">For AMAC&#8217;s Two Million Members, There&#8217;s Now a Smarter Roadside Option: Liberty Lane Powered by Way Advantage Is More Than a Tow. It&#8217;s a Retention Engine.<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":532,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-531","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-way-in-the-news","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>For AMAC&#039;s Two Million Members, There&#039;s Now a Smarter Roadside Option: Liberty Lane Powered by Way Advantage Is More Than a Tow. 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