{"id":295,"date":"2026-05-22T03:56:49","date_gmt":"2026-05-22T03:56:49","guid":{"rendered":"https:\/\/www.way.com\/repairtech\/blog\/?p=295"},"modified":"2026-06-01T11:15:40","modified_gmt":"2026-06-01T11:15:40","slug":"local-seo-for-auto-repair-shops","status":"publish","type":"post","link":"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/","title":{"rendered":"Win more auto repair customers online with local SEO\u00a0"},"content":{"rendered":"<p><span data-contrast=\"auto\">It\u2019s\u00a0a\u00a0time when\u00a0marketing\u00a0phrases like \u201cBoost your auto repair shop\u201d or \u201cAttract more repair customers\u201d\u00a0might feel\u00a0cliched\u00a0or\u00a0outdated.\u00a0But\u00a0from\u00a0an auto repair perspective, these phrases are\u00a0very relevant\u00a0to reaching\u00a0your potential customers each day.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">If you have been running your\u00a0shop the traditional way, and you already have an existing\u00a0customer base, local SEO might sound\u00a0unnecessary.\u00a0Vehicle repairs are often unexpected, leaving customers stressed.\u00a0Most drivers will pull out their\u00a0phone\u00a0and search online at this point. When they do, will your shop pop up in the results?\u00a0If you are\u00a0unsure, then\u00a0you\u2019ll\u00a0have to rethink and change your marketing strategy.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h2 aria-level=\"2\"><span data-contrast=\"none\">Local\u00a0SEO\u00a0is the answer.<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Why does your\u00a0auto\u00a0shop need local SEO?\u00a0<a href=\"https:\/\/www.way.com\/business\/solution\/seo\/\">Local SEO<\/a> ensures that when drivers in\u00a0your immediate area need help, your shop is the first one they\u00a0find in a Google search.\u00a0Your shop should rank\u00a0when your customers\u00a0search\u00a0for \u201cauto repair shops near me\u201d and\/or a specific question on how to repair something or a solution\u00a0to\u00a0the\u00a0problem they are facing.\u00a0If they find your shop\u2019s website\u00a0on top, with\u00a0a blog that provides the solution, or\u00a0as\u00a0a service listed\u00a0on your site,\u00a0or as a Google business profile,\u00a0it\u2019s\u00a0brand recognition.\u00a0They might not come to your shop\u00a0immediately, but\u00a0seeing your name\u00a0over and over\u00a0fixes your brand in their memory for the future.\u00a0This is\u00a0the first step towards making an impression\u00a0on\u00a0your customer.\u00a0If\u00a0you\u00a0don\u2019t, your competitor\u00a0will.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h2 aria-level=\"3\"><span data-contrast=\"none\">Getting started with SEO for your auto repair website<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Your website\u00a0should\u00a0appeal\u00a0to both\u00a0search engines and potential customers\u00a0so that they know\u00a0you&#8217;re\u00a0the right choice.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Start with a homepage, then\u00a0deploy\u00a0dedicated pages showing your\u00a0main\u00a0services, including oil changes, battery replacements, engine\u00a0repairs, exterior &amp; glass\u00a0services, filter\u00a0replacements, fluid\u00a0changes,\u00a0and\u00a0tire\u00a0services,\u00a0with clear CTAs\u00a0(call-to-action buttons).\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">List your services\u00a0with\u00a0an\u00a0online booking\u00a0option\u00a0so that your customers can\u00a0schedule\u00a0appointments\u00a0directly.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Add a page or section\u00a0where\u00a0customers\u00a0can\u00a0fill out a\u00a0contact form\u00a0and\u00a0provide\u00a0their\u00a0contact\u00a0details.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Create separate pages for\u00a0each\u00a0site\u00a0if you\u00a0are offering\u00a0repair\u00a0services at\u00a0multiple\u00a0locations.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<h3 aria-level=\"4\"><i><span data-contrast=\"none\">Technical SEO\u00a0and content\u00a0strategy<\/span><\/i><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:80,&quot;335559739&quot;:40,&quot;335559740&quot;:279}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">Local SEO can do what traditional marketing\u00a0cannot do.\u00a0Keyword optimization and SEO\u00a0can\u00a0improve\u00a0your Google\u00a0ranking,\u00a0so\u00a0new customers can find you, not just\u00a0passersby.\u00a0Auto repair shop websites\u00a0can be\u00a0optimized\u00a0to find local customers in\u00a0the\u00a0vicinity\u00a0of your repair shop, which could be\u00a0around\u00a010 miles.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Since your customers are online and\u00a0searching\u00a0for services, the best way to\u00a0attract and\u00a0keep\u00a0them\u00a0engaged is to build\u00a0and regularly revamp\u00a0your site.\u00a0The first step is to\u00a0identify\u00a0keywords that can be naturally\u00a0incorporated and\u00a0then add them to\u00a0your digital writing so that all your pages are\u00a0optimized.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h4 aria-level=\"4\"><i><span data-contrast=\"none\">Technical SEO\u00a0Basics<\/span><\/i><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:80,&quot;335559739&quot;:40,&quot;335559740&quot;:279}\">\u00a0<\/span><\/h4>\n<p><span data-contrast=\"auto\">Technical SEO\u00a0isn\u2019t\u00a0as complex as it might sound. The following are some essentials that are simple and manageable:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Mobile optimization:\u00a0Over 57% of local searches are performed using mobile devices. <sup>1<sup>\u00a0<\/sup><\/sup> Your website\u00a0load\u00a0time should be\u00a0&lt;3 seconds,\u00a0and\u00a0users should\u00a0be able to navigate\u00a0easily\u00a0between the pages and sections. <\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Schema markup:\u00a0Schema markup is\u00a0a type of\u00a0structured data that tells\u00a0Google\u00a0all\u00a0about your\u00a0business.\u00a0Add\u00a0LocalBusiness\u00a0schema to your website, as this\u00a0shows\u00a0your name, address, phone number, and\u00a0operating\u00a0hours.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">SSL certificate:\u00a0Build your\u00a0site using\u00a0HTTPS (secure connection).\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Local citations and link building:\u00a0Standardize your NAP\u00a0(name, address, and phone\u00a0number) details\u00a0while building your website.\u00a0Partner with auto-related businesses, like car dealerships\u00a0and\u00a0car\u00a0washes,\u00a0that already have a site with a large\u00a0following,\u00a0and\u00a0get featured.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:120,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<h4 aria-level=\"3\"><span data-contrast=\"none\">Content\u00a0that\u00a0answers\u00a0common\u00a0repair questions\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h4>\n<p><span data-contrast=\"auto\">Auto repair customers search before choosing a repair shop. Pay attention to the most common questions customers ask during visits. Make sure your website copy carries taglines or mentions of common repair issues they face. Create content that addresses questions like \u201cMy gear shift is stuck in park. What should I do?\u201d or \u201cHow long does collision repair take?\u201d <\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h2 aria-level=\"2\"><span data-contrast=\"none\">Creating\u00a0your Google\u00a0Business\u00a0Profile<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Your Google\u00a0<\/span><span data-contrast=\"auto\">Business\u00a0Profile is\u00a0<\/span><span data-contrast=\"auto\">your digital shop\u00a0window.\u00a0When a customer searches for auto repair services, Google\u00a0displays a list of three shops with a map.\u00a0If you\u00a0haven\u2019t\u00a0created\u00a0a Google\u00a0Business\u00a0Profile\u00a0for your shop yet, go to\u00a0business.google.com\u00a0and create one at no cost.\u00a0Simply put:\u00a0Enter\u00a0business name&gt;&gt;Select primary\u00a0category (auto repair shop)\u00a0and secondary categories&gt;&gt;Add\u00a0the\u00a0business description,\u00a0service area, hours of operation,\u00a0and photos.\u00a0Incorporate keywords\u00a0like &#8220;repair,&#8221; &#8220;mechanic,&#8221;\u00a0or \u201cauto\u00a0shop\u201d\u00a0into your business\u00a0description.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h2 aria-level=\"2\"><span data-contrast=\"none\">Treat online\u00a0reviews\u00a0as important as your repair job<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Online reviews\u00a0are like a\u00a0trump card\u00a0for auto repair shops.\u00a0You\u00a0build\u00a0a\u00a0reputation\u00a0over\u00a0time,\u00a0and it\u00a0helps you\u00a0start\u00a0gaining\u00a0more\u00a0customers\u00a0at\u00a0one point.\u00a0Reviews influence\u00a0rankings,\u00a0so actively\u00a0ask satisfied customers to leave a Google review, directly or via text or email.\u00a0Google favors businesses with\u00a0regular, recent\u00a0reviews,\u00a0and\u00a0without them, it\u00a0may favor competitors over you.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Need help getting started? Talk to us!<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\"><\/p>\n<p><\/span><\/p>\n<p><strong>Citations<\/strong><\/p>\n<ol>\n<li aria-setsize=\"-1\" data-leveltext=\"(%1)\" data-font=\"Times New Roman\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;(%1)&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Semrush\u00a0<\/span><a href=\"https:\/\/www.semrush.com\/blog\/local-seo-statistics\/\"><span data-contrast=\"none\">https:\/\/www.semrush.com\/blog\/local-seo-statistics\/<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559737&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s\u00a0a\u00a0time when\u00a0marketing\u00a0phrases like \u201cBoost your auto repair shop\u201d or \u201cAttract more repair customers\u201d\u00a0might feel\u00a0cliched\u00a0or\u00a0outdated.\u00a0But\u00a0from\u00a0an auto repair perspective, these phrases are\u00a0very relevant\u00a0to reaching\u00a0your potential customers each day.\u00a0 If you have been running your\u00a0shop the traditional way, and you already have an existing\u00a0customer base, local SEO might sound\u00a0unnecessary.\u00a0Vehicle repairs are often unexpected, leaving customers stressed.\u00a0Most drivers will&hellip; <a class=\"more-link\" href=\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/\">Continue reading <span class=\"screen-reader-text\">Win more auto repair customers online with local SEO\u00a0<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":297,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-295","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-growth","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Win more auto repair customers online with local SEO\u00a0<\/title>\n<meta name=\"description\" content=\"Want more customers for your auto repair shop? Local SEO can improve your Google rankings and drive more bookings.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Win more auto repair customers online with local SEO\u00a0\" \/>\n<meta property=\"og:description\" content=\"Want more customers for your auto repair shop? Local SEO can improve your Google rankings and drive more bookings.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/\" \/>\n<meta property=\"og:site_name\" content=\"repairtechblog\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-22T03:56:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-01T11:15:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.way.com\/repairtech\/blog\/wp-content\/uploads\/2026\/05\/Local-SEO-for-auto-repair-shops-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1472\" \/>\n\t<meta property=\"og:image:height\" content=\"736\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Aileen Aquino\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aileen Aquino\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/\"},\"author\":{\"name\":\"Aileen Aquino\",\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/#\/schema\/person\/bbf91068a97f6d4d25c62c63766dbdcd\"},\"headline\":\"Win more auto repair customers online with local SEO\u00a0\",\"datePublished\":\"2026-05-22T03:56:49+00:00\",\"dateModified\":\"2026-06-01T11:15:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/\"},\"wordCount\":874,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.way.com\/repairtech\/blog\/wp-content\/uploads\/2026\/05\/Local-SEO-for-auto-repair-shops-2.png\",\"articleSection\":[\"Business Growth\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/\",\"url\":\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/\",\"name\":\"Win more auto repair customers online with local SEO\u00a0\",\"isPartOf\":{\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/local-seo-for-auto-repair-shops\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.way.com\/repairtech\/blog\/wp-content\/uploads\/2026\/05\/Local-SEO-for-auto-repair-shops-2.png\",\"datePublished\":\"2026-05-22T03:56:49+00:00\",\"dateModified\":\"2026-06-01T11:15:40+00:00\",\"author\":{\"@id\":\"https:\/\/www.way.com\/repairtech\/blog\/#\/schema\/person\/bbf91068a97f6d4d25c62c63766dbdcd\"},\"description\":\"Want more customers for your auto repair shop? 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