Bhumi Bhutani Featured in Observer on Ford’s Self-Driving Vision

As Ford announced the reopening of Michigan Central Station and CEO Jim Farley predicted the company is only a few years away from level 3 autonomous driving, Observer sought outside perspectives on what this means for the industry.

Bhumi Bhutani, co-founder of Way, told Observer:

“With the financial challenges hitting auto manufacturers this past year, Ford, like others, is establishing a fresh position.”

She noted that Farley’s interest in subscription revenue through autonomy mirrors Tesla’s approach with Autopilot and FSD, signaling how automakers may evolve business models alongside new technology.

Read more:

• Observer – Ford CEO Jim Farley on Self-Driving Cars