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Way

The Digital Parking Marketplace for Lot Operators


Anyone can list parking. Way drives repeat demand.
A reservation is good. A repeat customer is better. Way puts your lot in front of 10M+ drivers already on our platform for gas, car washes, auto repair, and more, turning one-time parkers into regulars. List your spaces on Way's online marketplace and let the demand come to you.

List with Way
Home > Business > Parking Operators

What Parking Operators Get with Way

Pre-sold spaces

Pre-sold spaces

Advance reservations mean your lot isn't waiting on walk-ins. Drivers book before they arrive.

Built-in demand

Built-in demand

Way actively markets across search, app, and paid channels, putting your listing in front of drivers who are already looking to park.

Parkers who keep coming back

Parkers who keep coming back

10M+ drivers already use Way for gas, car wash, repair, and more. When they need parking, you're who they find.

Grow your parking revenue

Grow revenue where your spaces already are

Way is an online parking marketplace that works with every type of operation, large or small. From garages and surface lots to airports, transport hubs, stadiums, hospitals, and universities, Way connects your spaces with millions of drivers already searching for parking. Wherever your spaces are, Way brings the demand.

Get Your Location Listed →

Fill more spaces with every listing you control

Way gives you advantages that other platforms don't. Set your rates, manage your inventory, and watch bookings come in before your gates even open. Built to support parking operators, Way's platform helps you manage spaces and maximize revenue from every location.

Get Your Location Listed

Features

Change with

Advance reservations

Spaces sold before the day starts.

10M+ driver network

Your lot in front of millions already using Way.

Ready-to-use tools built for operators

Scan2Pay and shuttle tracking, ready to go from day one.

Vendor dashboard

Manage inventory, track bookings, and monitor revenue from one place.

Repeat demand built in

Parkers who use Way for gas, car wash, and repair keep coming back.

more revenue for parking lot

You run the lot. We handle the rest.

Most parking platforms stop at listing you. Way actively markets your spaces across search, app, and paid channels, putting your lot in front of drivers who are already looking for parking. You get consistent bookings and more revenue without spending a dollar on advertising.

Find Out How →

Built for operators who want more than bookings

One app. Nine reasons for drivers to come back.

RSA
Roadside Assistance
parking
Parking
Car Wash
Car Wash
Way+
Way+
gas
Gas
glovebox
Glovebox
ev
EV Charging
Mileage Tracker
Mileage Tracker
repair
Repair
RSA
Roadside Assistance
parking
Parking
Car Wash
Car Wash
Way+
Way+
gas
Gas
glovebox
Glovebox
ev
EV Charging
Mileage Tracker
Mileage Tracker
repair
Repair

This isn't just about filling spaces.

It's about bringing drivers back again and again.

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Hand Holding Phone

Parking operators on what changed after listing with Way.

Operators across the country are filling more spaces and building repeat business with Way.

One of our biggest pain points was low visibility online — we weren’t bringing in enough advance bookings. Way immediately changed that. The integration was super easy and their team handled all the onboarding, from API configuration to pricing strategy. Within the first month, we saw a 100% lift in pre-booked occupancy, and we’ve held at or above that level ever since.

Jim Marcotte

Jim Marcotte

Owner, Select Valet Parking at Boston Airport

Most parking operators are leaving revenue on the table.

Way is the only digital parking marketplace that brings drivers back through an ecosystem they use every day.

Features

Others

Advance reservations

Checkmark
Checkmark

Inventory and rate control

Checkmark
Checkmark

Marketing across search, app, and paid, at no cost to you

Checkmark
Checkmark

10M+ driver ecosystem across gas, car wash, repair, and more

Checkmark
Checkmark

Scan2Pay and shuttle tracking

Checkmark
Checkmark

Repeat demand through Way+ membership

Checkmark
Checkmark

Every space that's lying empty is revenue walking out the door.

List your location today and start growing your parking revenue.

Get Your Location Listed 

OUR MEDIA PRESENCE

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10M+ Customers Served
200+ Valued Partners
$320M+ Millions Saved
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